Work ->
Info ->
ENJOY
The East End Collection
Additional Contributors: Photographer Michael Dwornik Art Direction Todd Spoth Video Editing Rebecca Moore Copywriting Megan Grote, Justin Lawson
This direction and collection was heavily influenced by our summer pop-up in East Hampton, NY – think hedges, blue skies, and soft-pink sunsets. Our goal was to create a more intentional connection between the shoes and the clothing; helping consumers, whether shopping online or in-person, feel like the two brands were meant to go together, creating a complete set for Summer.